Social Media Analytics Blog

 
November 2, 2018
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Planning a social media campaign, use these 3 tips to make it a success!

Millennials and Gen Z love social media challenges.

The success of the ice bucket challenge and the recent KiKi challenge bears testimony to the popularity of these challenges.

Most of them have gone viral thanks to their high engagement nature.

The way it works is users, shoot a […]

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October 10, 2018
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The curious case of Apple iPhone launch and much more

Apple product launches are unique, and like every year, every geek around the world was looking forward to their annual event.

So, when the product launch event was scheduled on 12th September, everyone had their eyes set on the big launch of Apple iPhone XS. There was palpable […]

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October 9, 2018
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Role of Social media listening in timely rescue operations

The advent of social media platforms such as Twitter and Facebook has empowered every citizen to share live updates on the situation around them during emergencies.

We have seen it happen during the Chennai floods, the downpour in Mumbai every year, and recently during the Kerala floods.

These […]

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March 21, 2017
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Trooya – Social Customer Service Reimagined

We at Germin8 are proud to announce that Trooya, our newest product, has come out of its private beta phase and is now available to all globally. In its private beta, Trooya was used extensively and exclusively by a large telco, a large private bank, logistic companies and […]

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