#ModiSpeaksToArnab - Social Media analysis in an Infographic

May 13, 2014

“Frankly speaking with Arnab Goswami” was definitely one of the most awaited interviews of the season, specially after the Arnab’s interview with Rahul Gandhi which took the social media by storm and #RahulSpeaksToArnab trended worldwide with close to 3 million tweets with this hashtag!

#ModiSpeaksToArnab was expected to drive similar response on the social media. There were a lot of conversations on twitter, however, the total mentions was marginally over 1.1 lacs. We did an analysis of the tweets around the interview and have summarized the findings in the following infographic.

The interesting observations to note here are :

Modi was asked a lot of questions about the Gandhis and a lot of conversation around Rahul Gandhi comparing the 2 interviews was expected which is evident in the infographic as well.

Although there were no questions about AAP and Arvind Kejriwal, there were still a large number of tweets around these topics.

Nearly 78% of these conversations were driven by men, with a lot of celebs also joining in the conversations though a lot of jokes were going around, there was a general feeling that Modi did a far better job at handling Arnab Goswami than Rahul Gandhi.