Social Media Listening Archives -

 
November 2, 2018
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Planning a social media campaign, use these 3 tips to make it a success!

Millennials and Gen Z love social media challenges.

The success of the ice bucket challenge and the recent KiKi challenge bears testimony to the popularity of these challenges.

Most of them have gone viral thanks to their high engagement nature.

The way it works is users, shoot a […]

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October 9, 2018
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Role of Social media listening in timely rescue operations

The advent of social media platforms such as Twitter and Facebook has empowered every citizen to share live updates on the situation around them during emergencies.

We have seen it happen during the Chennai floods, the downpour in Mumbai every year, and recently during the Kerala floods.

These […]

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April 10, 2015
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Step out of your comfort zone with social media

Stepping Out of Your Comfort Zone With Social Media

From the telegraph to the World Wide Web, human efforts have been always directed to relate, engage and communicate better with one another. Having rapidly picked up pace in recent times, technology and advancements in accessible communication have brought about a culture shift that is not confined to […]

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July 8, 2014
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Social Media Grand Slam: An analysis of #FedererVsDjokovic at Wimbledon!

In a summer dominated by football, the Wimbledon, lawn tennis’ most revered contest, received lesser attention that it deserved and normally gets. Luckily, a thriller of a final between Novak Djokovic and Roger Federer on the last day of the tournament saw it grab its rightful place among […]

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