Social Media Measurement Archives -

 
November 2, 2018
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Planning a social media campaign, use these 3 tips to make it a success!

Millennials and Gen Z love social media challenges.

The success of the ice bucket challenge and the recent KiKi challenge bears testimony to the popularity of these challenges.

Most of them have gone viral thanks to their high engagement nature.

The way it works is users, shoot a […]

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October 9, 2018
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Role of Social media listening in timely rescue operations

The advent of social media platforms such as Twitter and Facebook has empowered every citizen to share live updates on the situation around them during emergencies.

We have seen it happen during the Chennai floods, the downpour in Mumbai every year, and recently during the Kerala floods.

These […]

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April 29, 2015
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Marketers Challenge Part 2: What Social Media Measurement Can do for your Brand

Previously in part 1, we saw how mapping your content to align with your buying cycle is crucial to your marketing efforts. Today, everything your customer desires is just a click away and social media provides you a platform to develop deeper relationships with your customers.

With customer […]

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