Solutions

Brand Monitoring
Brand Monitoring

Germin8's brand monitoring service gives you a 360 degree view of your stakeholders’ actions, feedback, opinions, and sentiment with regards to your brand. These services help you figure out trends, using predictive analytics, and monitor millions of social media sites, online news sites and social media brand channels, in real time, across geographies and across multiple languages.

Customer Management
Customer Management

We work as an extension of your internal customer care team with the objective of improving customer delight. Our Customer Management services and social media tools help you respond to stakeholder queries and complaints in social media and generate insights related to your products, services and customer care.

Campaign Analytics
Campaign Analytics

Launched a new product? Running an online contest? Created a new Television Commercial? And you want to know what your consumers think? Germin8's Campaign Analytics services help measure the impact of your communication by analysing social media conversations to provide you with real time insights on what's working and what's not.

Lead Generation
Lead Generation

Germin8 helps you identify conversations where authors have directly or indirectly expressed an intent to buy or are looking to buy a product/service that you have to offer. With a prequalified lead, your sales team can now engage with them and close deals with a much higher strike rate.

Industry & Competitive Analysis
Industry & Competitive Analysis

Use social media analytics to find out what stakeholders are saying about your competitors to assess & benchmark strengths and weaknesses of your products & services, and to know how your brand fares against your competitors on key industry-specific parameters.

Category Research
Category Research

Germin8's Category Research reports help you understand key attitudes, concerns, themes and needs that consumers express in social media, for a specific product category. These insights are then used by Marketing and Brand Strategy teams to improve communication strategies, augment existing products, or develop new products & services.

Customer Satisfaction
Customer Satisfaction

Germin8's Customer Satisfaction solution helps you calculate the customer satisfaction for your brand versus competitors on each customer touch point and experience driver, as expressed in customer feedback shared online via social media. This helps you benchmark yourself against your competitors with regards to customer experience, while also providing you with insights on areas that need the most attention.

Influencer Engagement
Influencer Engagement

We help you run an influencer engagement campaign, right from identifying the right users to managing their participation and measuring the effectiveness using campaign analytics. Germin8's algorithms ensure the right selection of social media users who are most influential for your product category and most engaged with either your brand or that of your competitors.

Due Diligence
Due Diligence

If you are conducting a due diligence audit on a B2C brand, Germin8's social media insights report will help you understand the strength of that brand versus its competitors, key brand associations as well as consumer sentiment on product and service metrics. This will help you understand key opportunities and risks associated with the brand before you decide to partner or invest.