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Tag: Social Media Measurement

Social Media Intelligence 101

Social Media Intelligence 101: What is it and Why You Need it

July 13, 2021
 |  No Comments
 |  Social Media Analytics, Social Media Intelligence, Social Media Listening

Social media intelligence as a term was first used by David Omand, Jamie Bartlett, and Carl Miller in a 2012 paper for […]

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listening

Why Listening to Your Customers is a Best Practice

April 13, 2020
 |  No Comments
 |  Online Reputation Management, Social Media Listening

Listening to customers on social media is a vital skill. By listening to clients, you retain the finger on the pulse of your business.

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social media listening

Social Media Listening For Content Ideas

January 7, 2020
 |  No Comments
 |  Digital Marketing, Social Media Listening

Social Media Listening helps you come up with more content ideas that can better help you better connect with your TG by understanding their sentiments

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5 things to remember while choosing a social listening tool

December 20, 2018
 |  No Comments
 |  Social Media Listening

Last year in the month of October, Mc Donald’s reintroduced its famous Szechuan sauce in select restaurants following a demand […]

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Top 3 Tips To Make Your Social Media Campaign a Success

November 2, 2018
 |  No Comments
 |  Case Studies, Digital Marketing, Social Media Analytics

Millennials and Gen Z love social media challenges. The success of the ice bucket challenge and the recent KiKi […]

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Role of Social media listening in timely rescue operations

October 9, 2018
 |  No Comments
 |  Case Studies

The advent of social media platforms such as Twitter and Facebook has empowered every citizen to share live updates […]

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Can social media buzz predict box office success ? – Social Media Analysis on #ShaadiKeSideEffects

March 14, 2014
 |  No Comments
 |  Case Studies, Movie, Social Media Analytics, Social Media Listening

In the era when collections of a 100 crores is fast becoming a benchmark for success, we tried to […]

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